Upgraded branding

Project Summary

Barber was appointed by Heatons to assist in the rebranding and redesign of their real estate.

Project Details

Heatons were looking to reinvigorate their real estate and called on Barber to redesign their branding, customer communication, POS, ticketing and store environment. We successfully created the master vision of the flagship store and this was rolled out to the estate as part of a repositioning exercise. Customer perception has dramatically improved and sales increased well above expectations in the trial store.

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