The Sovereign Centre – Rebranding, Wayfinding & Signage
High & Mighty approached Barber to create a new logo and tone of voice for their brand.
We successfully developed in-store graphics, POS, Web and a comprehensive Retail Guidelines document
High & Mighty is a multi-channel retailer, operating on the high street, online and through mail order channels. A leading player in the UK big and tall clothing market for men, High & Mighty delivers fashion that fits men of above average stature.
The project involved creating a new logo and tone of voice for High & Mighty. This direction was developed into in-store graphics, POS, Web and a comprehensive Retail Guidelines document.