Nike at Footasylum
Established in 2010, Love Brand & Co, London is a stylish and vibrant swimwear brand, with a philanthropic ethos to help save elephants from extinction in the wild. They named their distinctive idea “Trunks for Trunks”.
“Thank you so much for everything!”- Oliver Tomalin, CEO
Oliver approached Barber Design to assist in developing a set of brand and retail guidelines for Love Brand & Co. to showcase the brand in a new light. We responded with a series of refined client and supplier facing brand documents – plus a set of retail guidelines which consisted of a toolkit of retail environments to support the growth of the brand into different retail locations globally in order to strengthen the success of the brand. Love Brand & Co. currently have two dedicated retail stores – a flagship just off the Kings Road in Chelsea, London and a beach front shack in Barbados. The product is also stocked in more than 50 countries worldwide.
Love Brand & Co. help elephant conservation by donating 5% of their sales to three inspirational elephant charities; Elephant Family, The David Sheldrick Wildlife Trust and Tusk Trust. They work to raise global awareness of the role of these charities and how they are helping the elephants.