Barber celebrate success at the 2016 Retail Design Expo
We had a terrific time at the 2016 Retail Design Expo last week at London’s Olympia. This is the second year of the relatively new – but extremely popular event – and also our second time exhibiting.
The Retail Design Expo is one of our favourite events on the business calendar. It is Europe’s leading event for anyone working within the retail design, marketing, visual merchandising and shopfitting industry and this year’s show was positively bursting with influential and innovative exhibitors and visitors from across the globe.
As regular readers of our blog will know, last year we won the ‘best large format store of the year’ at the prestigious Retail Week Interiors Awards – beating some very tough competition from top global retail design agencies to scoop the award. We were also honoured to be shortlisted in several other categories at the awards including ‘best use of technology in-store’ and ‘best small store’. Our presence at the Retail Design Expo gave us the opportunity to talk about our successes with both existing and potential customers and explain to them exactly what it is that makes Barber Design such a winning team.
The Expo also provided us with a fantastic opportunity to showcase our latest work for clients including Neals Yard, Jigsaw and SimplyBe. We chatted to lots of potential new clients and suppliers and picked up a lot of design inspiration from walking around the show and talking to other exhibitors. We are particularly interested in innovative design and lighting and the increasing use of retail technology to improve retail customer experience and increase personalisation and engagement. Lots of people stopped to take pictures of our display and have a browse through our exhibit. The stand itself was built by Jeremy Boyce from B2 exhibitions.
We really had a great time at the show and enjoyed so many potential customers and collaborators – next up is the VM and Display Show at the Business Design Centre in London on the 20th-21st April. As with the Retail Design Expo, this event is free to attend and you can sign up here: www.vmanddisplayshow.com/registration
We look forward to seeing you there!
Some more shots from our stand at the Retail Design Expo: