Branding & Graphics

At Barber Design we have created, redeveloped, and reinvigorated brand identities across the globe. Our branding and graphics capabilities include: creating and designing logos and brand identity, retail brand development, retail graphic design, retail guidelines, signage and wayfinding, store graphics, and website design.

For more information about what we could offer your brand please contact us today.

Branding & Graphics

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Apartment 51

As part of our ongoing relationship with UAE-based AW Rostamani group, we created a new brand and visual identity for their lifestyle brand Apartment 51.

Branding & Graphics

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Angels Luxury Kids Wear

We worked with the AW Rostamani group to create a new branding identity for their Dubai based children’s fashion store, Angels Luxury Kidswear.

Branding & Graphics

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Neal’s Yard Remedies Branding & Retail Guidelines

Neal’s yard remedies approached barber to assist them with creating a comprehensive store design manual. Barber worked closely with all stakeholders within the organisation to realise the brand vision of the ideal beauty retail experience and implement this new store concept into a number of their stores across the UK and internationally.

Food Court
Branding
Graphics

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Sovereign Shopping Centre – Food Court ‘The Galley’ Branding

We were appointed by Vixcroft to redesign the food court in the Sovereign Shopping Centre in Weston-super-Mare. This included the complete rebranding of the entire centre.

Pharmacy
Healthcare
Georgia

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PSP Georgia

PSP is Georgia’s leading pharmacy chain. Barber Design in association with Co. worked with their core team to develop a new brand and retail strategy.

Womenswear
Concessions
Branding

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Emreco

Emreco approached Barber to refresh their brand identity to reflect the business and its ever evolving client base.

Branding
Retail Guidelines
Adventure

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Discovery Adventures – Brand Creation & Implementation

Discovery Network developed a new retail brand initiative; Discovery Expedition. Our role was to create a new brand and retail store concept for launch globally.

Shopping Centre
Rebranding
Wayfinding

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The Sovereign Centre – Rebranding, Wayfinding & Signage

Vixcroft appointed Barber to complete rebrand their newly acquired shopping centre, including areas such as website design, wayfinding and signage.

Brochure
Branding
Hong Kong

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Kai Tak – Brochure

Barber were asked by Kai Tak Cruise Plaza (KTCP) to put together a compelling tender pitch document for the Hong Kong authorities.

Norway
Cruise Lines
Branding

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Harding Retail

Barber appointed by Harding Brothers to create a request for proposal document to present to Norwegian Cruise Lines, for the on board sales programme for general merchandise and jewellery.

Branding
Swimwear
Conservation

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Love Brand & Co. Brand Book

Established in 2010, Love Brand & Co, London is a stylish and vibrant swimwear brand, with a philanthropic ethos to help save elephants from extinction in the wild. They named their distinctive idea “Trunks for Trunks”.

Estate Agent
Branding
Graphics

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Aspire – Rebranding

Barber were asked by Aspire, the leading Estate Agent in South West London, to develop a new customer facing office proposition. The concept was rolled out by us to eight stores across London.

Sport & Leisure
Graphics
Branding

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The Triathlon Shop – Brand Creation and Implementation

When the Triathlon Shop wanted to reinvigorate their brand and retail offer they sped to Barber to assist.

Brand
Graphics
Pharmacies

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Goodlife – Brand Creation & Implementation

With an initial roll out planned for Kenya, Barber were engaged to develop the Goodlife brand identity, graphic communication, in store messaging, POS, website design, vehicle liveries, staff uniforms and last but not least the retail store design.

Branding
Explorer
Adventure

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Ben Fogle

Barber were approached by Ben Fogle’s  licensing representatives to create a brand logo for Ben that captured his broad appeal and could be used to launch a new range of apparel and adventure accessories.

Sweets
Branding
Graphics

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Sweet as a Button

Barber was approached by Miranda Button and her sister to develop a ‘sweet shop like no other’ in Hertfordshire to appeal to young and old alike. Our scope included brand development, customer communication, planning, retail design and detailing.

Press Pack
Fashion
Branding

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Phase 8

Phase 8 approached Barber to assist them in creating a compelling press pack to send out to clients.

Sweets
Website
Branding

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SugarSin

Barber Design were approached by SugarSin to develop their branding and elevate their brand with a colourful and vibrant website.

Rebranding
POS
Homewear

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Heatons

Barber was appointed by Heatons to assist in the rebranding and redesign of their real estate.

Graphics
Branding
Retail Guidelines

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High & Mighty – Brand Creation and Implementation

High & Mighty approached Barber to create a new logo and tone of voice for their brand.

Branding
Wayfinding
Sport

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Fusion

Fusion approached Barber to assist them in a complete overhaul of their branding, wayfinding and customer communication

Branding & brand materials

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Yasar Halim Supermarket Branding

Established London supermarket group Yasar Halim came to Barber for a refreshed identity, new communication style and retail store environment to reflect a modern consumer