Little Details at Costa Coffee

17th May 2012

Costa CoffeeIt is often the little details that we notice. Something as simple as a dusted chocolate heart shows pride in going that little bit extra to ensure the customer feels value.

The choice of graphic also works on a level of positive brand association.

In some ways this shows us that it is not just the name on the cup that gets noticed.

Leave a comment

Your email address will not be published. Required fields are marked *