Pineapple

Flagship design for legendary dance studio

Thirty years on from the opening of Pineapple Dance Studios across the road in Langley Street, the new flagship store designed by Barber captures the essence of this unique area of London with decorative details such as stage door signs and dance bars and wall mirrors.

Set in the building that once housed the old Urdang Dance Academy, the Pineapple flagship evokes the hard work and dedication of generations of dancers who have passed through the famous dance studios. The new location, on the corner of Langley Street and Shelton Street, with an aspect of both, makes the store more visible to visitors to the area and has received a very positive attitude from dancers and the Pineapple team.

“Sales figures indicate the store is the best performing retail space per square foot within Bluewater.”- Marketing Director, Pineapple